The Indian start-up landscape just reached a cinematic milestone. On February 13, 2026, the entrepreneurial reality show Bharat Ke Super Founders celebrated a record-breaking INR 100 crore in total funding commitments in its first season itself. Hosted and mentored by Bollywood star and entrepreneur Suniel Shetty, the show on Amazon MX Player officially set a new benchmark for business entertainment shows in India. By shifting the focus from high-stakes drama to authentic founder journeys in the start-up ecosystem, the platform has successfully bridged the gap between mainstream media and the real-world needs of burgeoning Indian start-ups. This milestone was celebrated at a special event and awards ceremony in Mumbai. Trailer of 'Bharat Ke Super Founders'.

Bharat Ke Super Founders Season 1 Reaches INR 100 Crore Investment – See Post:

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‘Bharat Ke Super Founders Season 1’: Key Highlights & Milestones

  • Record-Breaking Funding:

  • The show crossed INR 100 crore in total commitments, marking the largest funding milestone ever achieved by an Indian business reality show.

  • Founder-First Philosophy:Unlike traditional formats, the show prioritises meaningful discussions over theatrics, focussing on the actual challenges and business needs of the entrepreneurs.

  • Star-Powered Mentorship:Hosted by Suniel Shetty, the panel includes industry heavyweights like Dr A Velumani (Thyrocare), Nitish Mittersain (Nazara Technologies), Shanti Mohan (LetsVenture), Dr. Aarti Gupta (Anikarth Ventures), Aditya Singh (All In Capital), and Ankur Mittal (Physis Capital).

What Is Unique About ‘Bharat Ke Super Founders’?

The Bharat Ke Super Founders has a unique format, distinct from other start-up shows. Some of the new things about this start-up show are:

Open Negotiation: A unique feature allowing founders to engage with market perspectives even after receiving investor commitments, mirroring real-world business dynamics.

Major Sector Impact: While supporting various sectors and D2C brands, the Bharat Ke Super Founders first season's largest single investment was an INR 20 crore commitment to ReGrip, an innovative clean-tech start-up.

No Drama, Only Business: At the event, Suniel Shetty yet again highlighted that Bharat Ke Super Founders does not use abusive language against its pitchers, unlike some start-up shows that allow it, he said.

'Bharat Ke Super Founders' - Watch Trailer:

 

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The Bharat Ke Super Founders INR 100 crore celebratory event in Mumbai saw a fusion of the start-up and entertainment worlds, with appearances by creators and artistes like Jannat Zubair and Shakti Mohan, who were also among the award winners for their business ventures. A special kids segment also awarded young entrepreneurs who are still in school but have already begun their journey with their start-ups.

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(The above story first appeared on LatestLY on Feb 20, 2026 01:53 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).