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⚡Is the Pantone Colour of the Year Rage Bait? The Cloud Dancer Controversy, Explained

By Jasmine Dawda

Pantone's 2026 Colour of the Year has sparked some backlash, and many believe this was entirely intentional. On one side, “Rage Bait" has become the buzzword of 2025 on Urban Dictionary, where a new term gains legitimacy each year. When Pantone announced “Cloud Dancer” as its colour of 2026, reactions were mixed. Some people see it as just a shade — not really a full-fledged colour — but then a hint of grey pushes it into the colour category. While some love the calm and peace it conveys, others dismiss it as no more than a dull, recession-era hue. Let's dig deeper…

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