With India taking on rivals Pakistan on June 16, Sunday, at the Old Trafford in Manchester, the broadcasters from both sides of the border are busy promoting the big clash on their respective platforms. Recently, Pakistan TV channel aired a promotional advertisement for the match wherein a character mimicking Wing Commander Abhinandan Varthaman was shown. In the 33-second video, a character was seen impersonating Abhinandan while wearing the jersey resembling the Indian cricket team. Ahead of India vs Pakistan World Cup 2019, Look How the Action Unfolded in IND vs PAK 2015 Edition of CWC.
This comes after Star Sports, the official broadcaster in India, released a promotional video for the match around the Father’s Day theme. The broadcaster mixed their famous ‘Mauka Mauka’ campaign with Father’s Day to produce a promotional video for Ind vs Pak CWC 2019 match. Manchester Weather Forecast For 16 June: India vs Pakistan ICC Cricket World Cup 2019 Match to Face Rain Dilemma?.
Meanwhile, India’s Tennis star Sania Mirza, who is married to Pakistan cricketer Shoaib Malik, took to Twitter and slammed the broadcasters on both sides of the border. Sania labelled the ads as ‘Cringeworthy’ and also felt that matches like India vs Pakistan do not need any marketing. India vs Pakistan: Missing the Mauka Mauka Ad? Time to Revisit the Memorable TVCs.
“Cringeworthy ads on both sides of the border 🤮 seriously guys, you don’t need to ‘hype up’ or market the match anymore specially with rubbish! it has ENOUGH attention already!It’s only cricket for God sake, and if you think it’s anymore than that then get a grip or get a life!!” Sania Tweeted.
Here’s Sania Mirza’s Post
Cringeworthy ads on both sides of the border 🤮 seriously guys, you don’t need to ‘hype up’ or market the match anymore specially with rubbish! it has ENOUGH attention already!It’s only cricket for God sake, and if you think it’s anymore than that then get a grip or get a life !!
— Sania Mirza (@MirzaSania) June 12, 2019
Here’s Jazz TV ad on India vs Pakistan match
Jazz TV advt on #CWC19 takes the Indo-Pak air duel to new level. It uses the air duel over Nowshera and Wing Co Abhinandan Varthaman's issue as a prop. @IAF_MCC @thetribunechd @SpokespersonMoD @DefenceMinIndia pic.twitter.com/30v4H6MOpU
— Ajay Banerjee (@ajaynewsman) June 11, 2019
Here’s Star Sports ad on India vs Pakistan match
— Star Sports (@StarSportsIndia) June 9, 2019
India and Pakistan meet for the seventh time in the World Cup. India has never lost a match against traditional-rivals Pakistan and will be looking to keep their record intact as they face them in the Cricket World Cup 2019. The two teams do not play bilateral cricket and thus the World Cup clashes over the years have become significant contests.