iPhone Duo Price: Know How Much Apple's Foldable 'iPhone Ultra' Could Cost
Hours before Apple's 'Surprise and Shine' event today, September 9, 2026, Bloomberg's Mark Gurman has confirmed the highly anticipated foldable iPhone will be named 'iPhone Duo' and could launch starting at a more accessible $2,000. This is cheaper than previous 'iPhone Ultra' rumours. The device is expected to feature Apple's A20 Pro chip, dual 48MP.
The buzz around Apple's first foldable smartphone has reached a crescendo, with a significant last-minute rumour dropping just hours ahead of the company's marquee 'Surprise and Shine' event slated for today, September 9, 2026, at 10 AM PT (1 PM ET). According to Bloomberg's reliable tech insider Mark Gurman, the much-anticipated device, previously speculated as the 'iPhone Fold' or 'iPhone Ultra', will officially be dubbed the 'iPhone Duo'. This moniker reportedly underscores the device's innovative dual-screen design.
Gurman's report, widely cited by publications like GSMArena, also brings potentially good news for consumers eyeing the premium foldable segment: the iPhone Duo is expected to start at a price point of $2,000 for the base 256GB storage variant. This figure is notably lower than earlier industry estimates, which placed the starting price closer to $2,200-$2,500, suggesting Apple is keen to make its foldable offering more competitive. The report attributes this strategic pricing to Apple potentially absorbing some costs, despite recent memory shortages impacting production expenses. Will Apple Cut iPhone 17 Price After iPhone 18 Launch?.
Expected Availability and Pricing Structure
While the iPhone Duo is expected to be unveiled at today's 'Surprise and Shine' event, it is rumoured to go on sale 'as early as October' 2026. This potential staggered release, separate from the immediate availability of the iPhone 18 Pro and Pro Max models, could be due to ongoing production complexities inherent in foldable technology. For those seeking higher storage, Gurman indicates that the iPhone Duo could be offered with capacities reaching up to 2TB, with prices escalating to approximately $3,000 for top-tier configurations.
Rumoured Specifications and Features
The forthcoming iPhone Duo is tipped to pack some serious hardware. It is expected to be powered by Apple's cutting-edge A20 Pro chip and feature an Apple C2 modem. Imaging capabilities are rumoured to include a dual 48-megapixel setup for the rear cameras and a 12-megapixel front-facing camera. The foldable mechanism itself is said to employ a magnetic hinge system, facilitating a book-style fold. When closed, the device is believed to sport a display of around 5.5 inches, expanding to approximately 7.8 inches when unfolded, with a focus on a minimal crease. Interestingly, the iPhone Duo is also expected to feature Touch ID for authentication, eschewing Face ID, and will reportedly offer support for the Apple Pencil stylus. Early reports suggest the device will be available in elegant White and Dark Blue colour options.
iPhone Duo (Rumoured Key Specifications)
| Feature | Details (Rumoured) |
|---|---|
| Name | iPhone Duo |
| Launch Event | Apple 'Surprise and Shine' Event (September 9, 2026) |
| On-Sale Date | As early as October 2026 |
| Starting Price | $2,000 (for 256GB storage) |
| Max Price | ~$3,000 (for 2TB storage) |
| Processor | Apple A20 Pro chip |
| Modem | Apple C2 |
| Rear Cameras | Dual 48MP |
| Front Camera | 12MP |
| Fold Type | Book-style fold with magnetic hinge |
| Display (Closed) | ~5.5-inch |
| Display (Open) | ~7.8-inch, minimal crease |
| Authentication | Touch ID |
| Stylus Support | Apple Pencil |
| Colours | White, Dark Blue |
| RAM | 12GB |
| Battery | 4,883 mAh (shorter battery life expected) |
| Build | Titanium and aluminum frame |
Impact on Apple's Ecosystem
Today's event is also expected to showcase the iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5. The iPhone 18 Pro models are anticipated to see a $100 price increase. The introduction of the iPhone Duo marks a significant milestone for Apple, representing its entry into the nascent, yet growing, foldable smartphone market. India Smartphone Prices Soar 21% in 2026: Know Why Your Next Phone May Cost More.
This move is particularly watched as it coincides with the tenure of Apple's CEO, John Ternus, positioning the foldable as a landmark product under his leadership. While global pricing for India is yet to be announced, the potential for a sub-$2000 entry point in the US market sets an intriguing precedent for its eventual arrival in India.
Disclaimer: AI tools assisted in compiling the foundational data and research for this report. The final content was reviewed, edited and verified by human editors at LatestLY.
(The above story first appeared on LatestLY on Sep 09, 2026 06:05 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).