Mark Zuckerberg Back on X: Elon Musk Praises X as Great Platform After Meta Boss's Return
Elon Musk praised X as an effective platform for CEO-led product announcements after Meta CEO Mark Zuckerberg’s Muse Spark 1.1 post crossed 12 million organic views. Musk said direct posts attract more public interest than traditional press releases, highlighting X’s growing role in corporate communication.
Elon Musk has highlighted the effectiveness of X as a platform for direct product announcements by company leaders. In response to Meta CEO Mark Zuckerberg’s post about the release of Muse Spark 1.1, Musk noted that the announcement had already garnered over 12 million views organically.
Musk wrote, “X is a great platform for product announcements, especially if done by the CEO directly. Way more interesting to the public than generic press releases.” He emphasised how such direct engagement provides greater reach compared to traditional methods. Meta 8,000 Layoffs: CEO Mark Zuckerberg Says AI Agent Development Didn't Really Accelerate After Job Cuts.
Elon Musk Says Mark Zuckerberg's Muse Spark 1.1 Post Received 12 Million Views for Free on X
𝕏 is a great platform for product announcements, especially if done by the CEO directly. Way more interesting to the public than generic press releases.
This post by Mark Zuckerberg already received over 12 million views for free! https://t.co/dVYErlvRz8
— Elon Musk (@elonmusk) July 10, 2026
Rivalry Between Elon Musk and Mark Zuckerberg
The interaction underscores the longstanding rivalry between Musk and Zuckerberg, who have previously clashed on multiple fronts. Their history includes a proposed cage fight that gained significant attention in 2023, along with public disagreements over free speech, platform policies, and business strategies. Musk’s ownership of X and Zuckerberg’s leadership of Meta have often placed them in direct competition for user attention and influence in the technology sector. WhatsApp Username Feature: Meta Responds to Centre's Notice Over Fraud, Scam Concerns.
Elon Musk Vs Mark Zuckerberg History of Public Spats
The pair have engaged in notable public spats, including debates over content moderation and platform algorithms. In the past, Musk has criticised Meta’s Threads as a copycat product, while Zuckerberg has responded to Musk’s provocations with a mix of humour and dismissal. These exchanges have frequently captured public interest, reflecting the competitive dynamics in the social media and technology industries.
This latest exchange highlights how personal and professional rivalries play out on X, which has become a primary arena for such interactions among tech leaders. The post by Zuckerberg, amplified by Musk’s comment, demonstrates the platform’s unique ability to drive visibility for major announcements.
(The above story first appeared on LatestLY on Jul 10, 2026 11:25 AM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).
