Prime Video is turning heads across Mumbai with a unique promotional campaign for Matka King, bringing the show’s gritty world to life in a visually striking way. Renowned visual artist Rob has created a one-of-a-kind billboard near the city’s T1 airport, using hundreds of playing cards to craft a powerful portrait of Brij Bhatti, portrayed by Vijay Varma. The larger-than-life installation has quickly become a city-wide attraction, capturing attention and reflecting the high-stakes essence of the series now streaming on Prime Video. ‘Matka King’ Season 1 Review: Vijay Varma, Kritika Kamra Shine in Gritty 1960s Gambling Drama.

Prime Video Shares Post on Instagram - Watch

 

View this post on Instagram

 

A post shared by prime video IN (@primevideoin)

‘Matka King’ Takes Over Mumbai Streets

And it doesn’t stop there, the world of Matka King spills onto every corner of the city, with vintage cards wrapped in cards cruising through Mumbai’s streets, and bus shelters constructed entirely from playing cards popping across the city, transporting the streets of modern Mumbai straight into the heart of 1960s Bombay. And right now, all eyes in Mumbai are on the Matka King!

Vijay Varma Shares Video on Instagram - Watch

 

View this post on Instagram

 

A post shared by Vijay Varma (@itsvijayvarma)

About 'Matka King'

Created and written by Abhay Koranne and created, written, directed by Nagraj Popatrao Manjule, Matka King features Vijay Varma, Kritika Kamra, Sai Tamhankar, Siddharth Jadhav, Bhupendra Jadawat, and Gulshan Grover in lead roles, along with Vineet Kumar Singh, Bharat Jadhav, Girish Kulkarni, Jamie Lever, Kishor Kadam, Cyrus Sahukar, Arpita Sethia, Sambhaji Tangade, Ishtiyak Khan, Sanjivv Jotangia, and Simran Ashwini in pivotal roles. Produced by Siddharth Roy Kapur, Nagraj Popatrao Manjule, Gargi Kulkarni, Ashwini Sidwani, and Ashish Aryan, under the banner of Roy Kapur Films, Aatpat, and SMR Entertainment, the series is now streaming exclusively on Prime Video in India and across 240 countries and territories worldwide.

TruLY Score by LatestLY
Rating:5

TruLY Score 5 – Trustworthy | On a Trust Scale of 0-5 this article has scored 5 on LatestLY. It is verified through official sources (Prime Video). The information is thoroughly cross-checked and confirmed. You can confidently share this article with your friends and family, knowing it is trustworthy and reliable.

(All articles published here are Syndicated/Partnered/Sponsored feed, LatestLY Staff may not have modified or edited the content body. The views and facts appearing in the articles do not reflect the opinions of LatestLY, also LatestLY does not assume any responsibility or liability for the same.)

(The above story first appeared on LatestLY on Apr 17, 2026 01:04 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).