Ranchi, February 26: Saris with pictures of Prime Minister Narendra Modi are turning into a big hit among women, particularly Bharatiya Janata Party (BJP) workers, in Jharkhand. "Modi is a real hero and keeps his words," said Charul Sharma, a local resident. "I have ordered online one sari carrying Modi's photo," she told IANS.
Echoing her Kalpana Singh said: "I have also ordered Modi sari online. It is rarely available at stores due to huge demand." These saris, costing Rs 1,500 a piece, was launched in Gujarat this month. It's online sale is rising by day. After 'Modi Saree', Rahul & Priyanka Gandhi-Printed Sarees Flood Gujarat and Mumbai Markets Ahead of 2019 Lok Sabha Elections.
Several shop-owners have placed orders seeing the demand ahead of elections. "We have ordered 100 saris. It will reach us in 10-15 days," said Neeru Singh, a BJP leader. As the Lok Sabha election is round the corner, we are expecting brisk sale," Kailash Sahu, a shopkeeper, told IANS.