Xbox CEO Asha Sharma Lays Out Ambitious Strategy Following Layoffs
Xbox CEO Asha Sharma has outlined a multi-year growth strategy following sweeping layoffs and falling revenues. According to a Business Today report, the roadmap targets player and revenue recovery by 2027, focusing on core consoles, major franchises like Fallout, and scaling Minecraft into a top creator platform
Microsoft-owned Xbox is charting an aggressive turnaround strategy following one of the most turbulent periods in its corporate history. Xbox CEO Asha Sharma has outlined an ambitious roadmap aimed at restoring player and revenue growth by the end of fiscal year 2027.
As per a report by Business Today, an internal memo sent to Xbox employees revealed that the division is focused on reversing recent struggles after sweeping layoffs, studio restructuring, and declining financial performance. The strategy follows Microsoft's announcement of thousands of job cuts across its gaming division alongside quarterly results showing a 10% fall in content and services revenue and a 13% drop in hardware revenue. Xbox Layoffs: Why Job Cuts at Microsoft's Gaming Division Are Concerning.
Core Xbox Strategy and Priorities
In the memo, Sharma detailed four key priorities intended to drive the recovery of the gaming platform:
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Core: Strengthen the core platform, keeping consoles at the centre of the ecosystem.
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Content: Expand successful games into prominent global entertainment franchises.
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Creation: Transform Minecraft into the world's leading creator platform.
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Connection: Deepen fan engagement by extending popular gaming worlds across alternative experiences.
Sharma emphasized that every functional department and studio will be held accountable for contributing to these targeted benchmarks, with the ultimate objective of scaling profitability back up to standard industry levels.
Long-Term Roadmap Toward 2030
Looking beyond immediate recovery milestones, the multi-year roadmap extends through the end of the decade. The memo targets reaching halfway toward Xbox's broader ambition of entertaining one billion people daily by 2030. Visa Layoffs Affect Top Performers As 2,600 Jobs Are Cut; Know What Manager Has To Say.
With current daily users standing at approximately 100 million, the expanded strategy aims to scale major intellectual properties such as Minecraft, Fallout, and Candy Crush. Growth initiatives will involve media adaptations, consumer products, international partnerships including China, and streamlined management structures following recent studio spin-offs.
(The above story first appeared on LatestLY on Jul 31, 2026 04:35 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).
