New Delhi, January 3: Amul shared a topical ad on Twitter to congratulate General Bipin Rawat on Friday. The milk dairy brand shared an animated photo to congratulate the first Chief of Defence Staff (CDS). As the CDS, General Rawat will be a principal military advisor to defence minister on all tri-services matter. General Rawat is also the chief of the Department of Military Affairs (DMA). General Bipin Rawat Takes Charge As India’s First Chief of Defence Staff, Take a Glimpse of His New Look in CDS Uniform.
Amul shared an animated photo of General Rawat sitting under a tree in its topical ad. "#Amul Topical: General Bipin Rawat, India’s first CDS", Amul wrote along with the photo. The text on the photo read, "India's Amulitary Head! Chief of Delicious Stuff". Have a look at Amul's post below. Chief of Defence Staff General Bipin Rawat's Office Based in South Block; Uniform of CDS to be Same as Parent Service; See Pics.
— Amul.coop (@Amul_Coop) January 3, 2020
General Bipin Rawat took oath as first Chief of Defence Staff on January 1, 2020, a day after he retired from the post of Army chief. The position was first suggested in 1999 by the Kargil Review Committee. The official public call was made by Prime Minister Narendra Modi during Independence Day speech last year.
The CDS is a critical position and will help increase jointmanship among tri-services and enhance overall combat capabilities of India. The CDS is described as "first among equals" among service chiefs.