Akshay Kumar Reacts to Pan Masala Brand Endorsements, Says His Wife Twinkle Khanna Needs Scientific Reason for Everything’ (Watch Video)
At a recent tech event, Bollywood actor Akshay Kumar shared a humorous glimpse into his marriage, revealing that his wife, Twinkle Khanna, demands logic and scientific reasoning for every decision even leaving doctors sweating during consultations.
Bollywood actor Akshay Kumar made a public appearance on Thursday at a promotional event for a tech brand, where he addressed media queries spanning his personal life, brand choices, and his wife Twinkle Khanna’s inquisitive nature. The actor offered a lighthearted look into his domestic dynamic while subtly handling witty remarks regarding commercial endorsements. During the event, Kumar shared insights into his marriage and responded with humour when questioned about public debates surrounding endorsement choices. Pan Masala Packaging Rules Tightened: FSSAI Bans Plastic, Metallised Materials With Immediate Effect.
‘My Wife Needs a Scientific Reason for Everything’, Says Akshay Kumar
Speaking about his relationship with author and former actor Twinkle Khanna, Kumar revealed that living with her requires clear explanations and logical reasoning. He noted that convincing her about any decision is rarely straightforward, given her analytical approach. "You have to explain everything to Twinkle. If you know my wife, it’s not easy," Kumar remarked during the media interaction.
"She needs a proper reason for everything. Even when we visit a doctor, the way she interrogates them leaves the doctor breaking into a sweat". The actor's comments highlighted Khanna's well-known outspoken personality and penchant for questioning norms, a trait frequently reflected in her public columns and book releases.
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Akshay Kumar's Reaction to Endorsement Remarks and Saffron Reference
During the Q&A session, reporters posed a tongue-in-cheek question contrasting other celebrities endorsing pan masala often marketed under the guise of "saffron" or kesar with Kumar’s association with tech brands. The query referenced the common industry trope of "everyone selling saffron" while Kumar was out promoting computer technology.
Kumar maintained a calm posture, opting to smile and dodge any direct commentary or controversy regarding surrogate advertising in the industry. His subtle reaction drew attention given past public discussions surrounding celebrity ad campaigns and surrogate marketing practices in India. Sunny Deol Says He Would Never Do Pan Masala Ads; Netizens Dig Up ‘Batwara 1947’ Actor’s Old Ad With Ravi Kishan (Watch Video).
Kumar has previously faced public scrutiny regarding brand endorsements, most notably in 2022 when his association with a prominent pan masala brand sparked debate on social media. The actor had subsequently stepped back from the campaign, issuing an apology to his fanbase and pledging to be more mindful of his commercial partnerships moving forward.
(The above story first appeared on LatestLY on Aug 21, 2026 11:15 AM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).