Has Ananya Pandya’s ‘So Positive’ Campaign Inspired Instagram to Introduce Its New Anti-Bullying Features?
Ananya Panday (Photo Credits: Instagram)

Ananya Panday fought allegations of nepotism to make quite a mark in Bollywood. She was one of the few things about Student of the Year 2, co-starring Tiger Shroff and Tara Sutaria. Even before the movie came out, Ananya, the daughter of veteran actor Chunkey Pandey, was considered a very promising talent by many in the industry. Recently she won a lot of hearts for her social initiative, "So Positive", a campaign that drives anti-bullying on social media platforms. Trolls, Bullying and Cyber Shaming: 'So Positive' Ananya Panday Knows How To Face It All! VIDEO.

Now it looks like Instagram, one of the biggest social media platforms in the world, has taken a leaf out of Ananya's book. Recently, Instagram's official handle announced features for anti-bullying on its platform. Making the announcement for its head Adam Mosseri, the post read, "We know bullying is a challenge many face, particularly young people. We are committed to leading the industry in the fight against online bullying, and we are rethinking the whole experience of Instagram to meet that commitment. We can do more to prevent bullying from happening on Instagram, and we can do more to empower the targets of bullying to stand up for themselves. Today we’re announcing one new feature in both areas." This is definitely a terrific move to counter trolling on the site by the bots and hateful accounts.

 

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From the head of Instagram, Adam Mosseri (@mosseri): “We know bullying is a challenge many face, particularly young people. We are committed to leading the industry in the fight against online bullying, and we are rethinking the whole experience of Instagram to meet that commitment. We can do more to prevent bullying from happening on Instagram, and we can do more to empower the targets of bullying to stand up for themselves. Today we’re announcing one new feature in both areas. 💙 Encouraging Positive Interactions In the last few days, we started rolling out a new feature powered by AI that notifies people when their comment may be considered offensive before it’s posted. This intervention gives people a chance to reflect and undo their comment and prevents the recipient from receiving the harmful comment notification. 🧡 Protecting Your Account From Unwanted Interactions With Restrict We wanted to create a feature that allows people to control their Instagram experience, without notifying someone who may be targeting them. Soon, we will begin testing a new way to protect your account from unwanted interactions called Restrict. 💛 It’s our responsibility to create a safe environment on Instagram. This has been an important priority for us for some time, and we are continuing to invest in better understanding and tackling this problem.” 💗 To learn more about these new updates, click the link in our bio. Artwork by @heysp

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While we don't know if it was Ananya's initiative that inspired Instagram, the young actress was quite jubilant with this development. She took to her social media handle and shared, "This is huge!!  Such a big step... If at all I and @SoPositiveDSR have been a small catalyst in this, I feel meaningful and vindicated... 🙏❤ #SuperGreatful".

The "So Positive" campaign aims at creating and spreading awareness about social media bullying. The initiative’s prime focus is to make people aware of the fact that this issue exists and stays very prevalent in society. Also, the steps that can be taken by the recipients of this destructive criticism in order to deal with this.

Meanwhile, on the work front, Ananya will next be seen in the official remake of Pati Patni Aur Woh, which also stars Kartik Aaryan and Bhumi Pednekar in lead roles.