Latest News | Siyaram Sets Guinness World Record for Online Textile Mahakumbh

Mumbai, May 25 (PTI) Textile brand in men's fashion Siyaram's on Monday said Textile Mahakumbh attracted over 50,000 retailers across the country, and entered Guinness World Records for 'most viewers for a retail management YouTube live stream' at the peak viewership of 11,214 viewers.

Textile Mahakumbh was organised to bring together retailers from across the country to address the challenges faced by the industry during COVID-19 crisis, Siyaram's said in a statement.

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"We are proud to have hosted the 'Textile Mahakumbh' and set a world record by bringing the textile retail community across India together on a single-platform.

"The need of the hour today is of working together as an industry and rise above the difficulties in businesses faced by smaller retailers due to the outbreak of COVID-19 in India," Siyaram Silk Mills CMD Ramesh Poddar said.

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(The above story is verified and authored by Press Trust of India (PTI) staff. PTI, India’s premier news agency, employs more than 400 journalists and 500 stringers to cover almost every district and small town in India.. The views appearing in the above post do not reflect the opinions of LatestLY)