Shares of the Roger Federer-backed Swiss sneaker company On popped by as much as 50% after debuting in New York, giving it an $11 billion valuation. With plenty of rivals on its heels, it may be priced for a sprint, not a marathon, says @KarenKKwok https://t.co/wMuHhRv1pJ pic.twitter.com/mtPgPglzIk— Reuters (@Reuters) September 17, 2021
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