A young boy named Garvit, who shot to internet fame for his striking resemblance to Indian cricketing icon Virat Kohli, is now featuring in Apollo Tyres' new 'Har Safar Mein Dum Hai' campaign. The advertisement, which also stars cricketing legends such as Sachin Tendulkar and current Team India players, including Virat Kohli himself, Rohit Sharma, KL Rahul, Shubman Gill, and Arshdeep Singh, has quickly captured public attention, leading to a wave of positive reactions online. The campaign's release coincides with India's preparations for the upcoming ICC T20 World Cup.  Old Virat Kohli's BTS With Actress Genelia D'Souza For Banned Fastrack Advertisement Goes Viral.

Virat Kohli's Lookalike in Ad Promo

Celebrating the Cricketing Journey

The 'Har Safar Mein Dum Hai' (Every Journey Has Strength/Spirit) campaign by Apollo Tyres, the lead sponsor of the Indian Cricket Team, is anchored by an emotional film that traces the inspiring journeys of Indian cricketers. It showcases their transformation from childhood dreamers to national representatives, highlighting the dedication, resilience, and hard work required to reach the pinnacle of the sport. Garvit's role in the film symbolically depicts a young aspiring cricketer, seen riding a scooter with his father, a cricket kit slung over his shoulders – a poignant nod to the humble beginnings and aspirations of many in the country. The film is set to A.R. Rahman's iconic anthem 'Maa Tujhe Salaam' and has been directed by acclaimed filmmaker Abhinay Deo, adding a cinematic depth to its narrative.

From Viral Sensation to National Campaign

Garvit first garnered widespread social media attention in January after a video of his interaction with Virat Kohli during a Team India training session went viral. Fans were amused by his uncanny resemblance to a younger Kohli, and the moment quickly became a talking point across various platforms. This burst of viral fame appears to have paved the way for his inclusion in the high-profile Apollo Tyres campaign, marking a significant step for the young look-alike. His appearance alongside established cricketing figures has been particularly well-received, with many online users expressing delight at his unexpected journey into the advertising world.

Industry Acclaim and Public Response

The campaign has been lauded by cricketing authorities and the brand alike. Devajit Saikia, Secretary of The Board of Control for Cricket in India (BCCI), commented that the film "authentically captures the spirit of Indian cricket," reflecting the hard work, sacrifice, and endurance necessary to represent the nation. ‘MS Dhoni Gives Bike Ride To Virat Kohli’ Indian Duo’s Lookalikes Spotted Traveling Together, Video Goes Viral.

Neeraj Kanwar, Vice Chairman and Managing Director of Apollo Tyres Ltd., stated that 'Har Safar Mein Dum Hai' is a tribute to the Indian spirit and the unyielding commitment to excellence, aligning with the company's core belief that success is built through resilience, discipline, and consistency.

The public's response has been overwhelmingly positive, with social media platforms flooded with heartwarming reactions celebrating Garvit's feature and the campaign's inspiring message. This blend of celebrity endorsement, an inspiring narrative, and a touch of viral internet sensation has created a memorable and impactful advertisement.

(The above story first appeared on LatestLY on Feb 05, 2026 01:00 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).