Latest News | Shyam Steel Expands Retain Operations in J&K, Punjab
Get latest articles and stories on Latest News at LatestLY. Shyam Steel on Wednesday announced its plan to expand retail operations in Jammu & Kashmir and Punjab as the 3,000-crore company is aspiring to become one of the leaders in the primary TMT bar segment in north India.
Kolkata, Nov 24 (PTI) Shyam Steel on Wednesday announced its plan to expand retail operations in Jammu & Kashmir and Punjab as the 3,000-crore company is aspiring to become one of the leaders in the primary TMT bar segment in north India.
Also Read | West Bengal Horror: Jilted Lover Beheads 15-Year-Old Girl for Allegedly Rejecting Him in Alipurduar.
The steelmaker has embarked on the expansion mode despite disruptions caused by the COVID-19 pandemic and will strengthen its distribution network for TMT bar, a construction material.
Also Read | Mozilla To Reportedly End Support for Firefox Lockwise Password Manager Next Month.
"We are on a major expansion drive to revamp our retail business operation across the country. We are starting our expansion in Jammu & Kashmir and Punjab which have huge growth potential. The policy shift of the government will boost development and help the industry grow in the Kashmir region," Shyam Steel director Lalit Beriwala said.
The company also plans to expand its footprint in Himachal Pradesh and Haryana.
The TMT bar manufacturer said its retail operations have been expanded to Kathua, Samba, Udhampur, Reasi, Rajouri, Poonch, Doda, Ramban, Baramulla, Srinagar, Pulwama, Shopian, Ganderbal and Budgam in Jammu & Kashmir.
"We are looking to become one of the leaders in the primary TMT bar segment in North India," he said.
The company will look to create a base of 5,000 MTs through 500 retail outlets covering Punjab, Jammu & Kashmir, Himachal Pradesh and Haryana in north India.
Shyam Steel has roped in Olympic medallists boxer Lovlina Borgohain and India hockey team captain Manpreet Singh as its "Build India" brand ambassadors, in addition to Bollywood actor Sonu Sood.
These associations will help elevate the brand value of Shyam Steel in the markets, the company added.
(The above story is verified and authored by Press Trust of India (PTI) staff. PTI, India’s premier news agency, employs more than 400 journalists and 500 stringers to cover almost every district and small town in India.. The views appearing in the above post do not reflect the opinions of LatestLY)