Latest News | Hyundai Brings N Line Brand to India; First Model Under N Badge to Debut This Year

New Delhi, Aug 9 (PTI) South Korean auto major Hyundai on Monday said it is introducing its performance oriented N Line brand in the Indian market.

The auto major noted that the N Line models would offer customers motorsport inspired styling cues that evoke excitement and athleticism.

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The company said it plans to launch the first model under the N badge this year, followed by additional model launches over the next few years.

"The introduction of our N Line range to India, will induce sporty experiences like never before, making every drive a fun experience with products that personify excitement and athleticism," Hyundai Motor India Ltd MD and CEO SS Kim said in a statement.

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As an organisation committed to India, the company has been introducing superior products and services for customers, he added.

"With N Line, Hyundai Motor India will continue to challenge new boundaries and introduce new cars that amplify the aspirations and personalities of new age Millennial and Gen Z buyers," Kim noted.

The company will introduce a N Line model in 2021, and subsequently launch additional models for Indian customers over the next few years, he added.

Hyundai will develop N Line cars in India on three brand values: motorsport inspired styling cues, accessible for all and everyday excitement, the company stated.

The N-Line trims are based on the existing product portfolio with engines tuned for performance. Besides, the N Line trims also come with motorsports inspired styling as well as sporty sound note from the exhaust.

Hyundai currently sells N Line in various countries in Europe, South Korea, US and Russia among others.

Hyundai's first N-branded vehicle was the i30 N, which made its debut in 2017.

(The above story is verified and authored by Press Trust of India (PTI) staff. PTI, India’s premier news agency, employs more than 400 journalists and 500 stringers to cover almost every district and small town in India.. The views appearing in the above post do not reflect the opinions of LatestLY)