Business News | Flipkart, IIM Sambalpur Partner to Support Small Businesses, Artisans
Get latest articles and stories on Business at LatestLY. E-commerce marketplace Flipkart and Indian Institute of Management Sambalpur in Odisha has announced a partnership to support and promote small businesses, artisans and weavers by leveraging technology, e-commerce platform and market insights.
Bengaluru (Karnataka) [India], August 9 (ANI): E-commerce marketplace Flipkart and Indian Institute of Management Sambalpur in Odisha has announced a partnership to support and promote small businesses, artisans and weavers by leveraging technology, e-commerce platform and market insights.
Both entities will leverage their expertise and knowledge to create an operational framework to support under-served communities by helping them build capacity and enhance market reach.
Also Read | Quit India Movement: PM Narendra Modi Pays Tributes to Participants on 79th Anniversary of the Movement.
Flipkart executives will actively participate in this programme by sharing operational know-how, market and consumer insights. The company will also explore opportunities to enable pan-India market access for products created by these entrepreneurs, MSMEs and artisans through its marketplace.
Prof Mahadeo Prasad Jaiswal, Director of IIM Sambalpur, said the partnership with Flipkart and e-commerce industry will help strengthen the spirit of entrepreneurship by creating opportunities to leverage technology and accelerate growth for small businesses and artisans.
Also Read | Tamil Nadu Shocker: Drunk Man Allegedly Kills Wife With Dumbbell in Chengalpattu District; Arrested.
"We are hopeful that weavers, artisans and farmers will leverage this opportunity to showcase their skills and high-quality traditional heritage products to a national consumer base and reach new heights and recognition," he said.
The collaboration extends Flipkart's sustained partnerships with academic institutions and demonstrates its commitment towards India and its continuous support for entrepreneurs and the start-up ecosystem.
Under the Flipkart Samarth initiative, the company has partnered with several states across the country, including Odisha.
The partnership with Odisha state government's State Institute for Development of Arts and Crafts (SIDAC) is helping onboard renowned Odia brands such as Boyanika, Utkalika and Sambalpuri Bastralaya among others on Flipkart e-commerce marketplace. (ANI)
(The above story is verified and authored by ANI staff, ANI is South Asia's leading multimedia news agency with over 100 bureaus in India, South Asia and across the globe. ANI brings the latest news on Politics and Current Affairs in India & around the World, Sports, Health, Fitness, Entertainment, & News. The views appearing in the above post do not reflect the opinions of LatestLY)