Less than two months ago, the first music video by South Korean girl quartet MAVE: went viral, racking up nearly 20 million views on YouTube and setting the stage for global success. MAVE: looks like any other K-pop band - except it only exists virtually https://t.co/dD48NqKn36 pic.twitter.com/L7DIq4WCGp— Reuters (@Reuters) March 14, 2023
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