If you could choose to get sick or not, what would you do? While most of us would want a big 'NO', an American company is selling bacteria induced tissues to make people sick. Vaev Tissue, the only product of a Los Angeles based startup costs USD 79.99 (Rs. 5000). While people have been calling the item quite weird, the company stands strong by their product. The snot-filled tissues are currently 'sold-out' on the site.
Oliver Niessen, the 34-year-old founder of the company told TIME that the tissues are safer than needles or pills and give you the freedom to "get sick on your own terms." Vaev describes the tissues on their site as: 'Prepare for flu season and feeling clear all year round with the Vaev Tissue. The Vaev Tissue is specially treated with organic ingredients, is non-prescription, and works hand in hand with the human body to keep your immune system feeling like your immune system.' Flu Shots Taken Regularly Can Reduce Premature Deaths in Newly-Diagnosed Heart Failure Patients.
The company says it is "specifically engineered to contain and absorb colloid buildup, salts, antiseptic enzymes, immunoglobulins, and glycoproteins such as lactoferrin and mucins, produced by goblet cells in the mucous membranes and submucosal glands."
Talking about how the tissue works, Oliver says, "A sick person sneezes into a batch of our tissues, and then we put them in our packaging, and that’s how they work. We just send it through the mail."
He added saying, "That kind of freedom, that kind of luxury to choose - I mean, we customize everything in our lives and we have everything the way that we want it, so why not approach sickness that way as well?" The company says they have recruited 10 go-to sneezers online for the purpose.
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However, not everyone appeared happy about the procedure. Criticisers suggested that people who use the tissue could get a bacteria they never had. But Oliver says, "The simple idea is you choose now to get sick, with the idea in mind that you won't get sick with that same cold … later. You’d wipe your nose with a Vaev tissue a few days before leaving on vacation, for instance, and get your cold out of the way before your trip." Charles Gerba, professor of microbiology and environmental sciences at the University of Arizona said that the tissue needs to be refrigerated or treated with a preservative to be used.