New Delhi, November 5: Prime Minister Narendra Modi extended greetings to the people of Gujarat on the occasion of Gujarati New Year on Friday.
"Happy New Year to all Gujaratis... !! Happy New Year that is starting from today," tweeted the Prime Minister in Gujarati.
સૌ ગુજરાતીઓને નવા વર્ષની હૃદયપૂર્વકની શુભકામનાઓ…!!
આજથી પ્રારંભ થતું નવું વર્ષ….આપના જીવનમાં સુખ અને સમૃદ્ધિનો ઉજાસ પાથરે, આરોગ્ય નિરામય રહે તથા પ્રગતિના નવા સોપાન સર કરનારું બની રહે એવી અંતઃકરણ પૂર્વકની મનોકામના સાથે નૂતન વર્ષાભિનંદન.....॥
— Narendra Modi (@narendramodi) November 5, 2021
He said, "The new year starting from today will bring happiness and prosperity in your life, keep you healthy and lead you to a new step of progress."
Gujarati New Year, also known as Bestu Varas, marks the beginning of the Kartik month of the Hindu calendar.
On this day people visit the temple to offer puja to deities. Dressed up in festival finery, people meet their relatives and friends to wish them a new year. The day is of special significance for traders and businessmen as it is marked the beginning of the financial year for them and hence, new ledgers are opened on this auspicious day. The enterprising people, mostly engaged in business, herald their Bestu Varas with celebrations, feast and revelry. Gujarati New Year 2021 in India: Vikram Samvat 2078 Start Date, Significance of Bestu Varas, Rangoli Designs and Greetings To Celebrate the Day After Diwali.
Gujarati New Year also coincides with Govardhan Puja celebrations in North India, which takes place on the next day of Diwali every year. The day is also observed by worshiping the Govardhan Hill, as according to legends, Lord Krishna worshipped the hill in order to protect the people of Mathura city in Uttar Pradesh from heavy rain.
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