New Delhi, Sep 14 (PTI) US-based real estate consultant Jones Lang LaSalle (JLL) has appointed Indian-origin Siddharth Taparia as its Chief Marketing Officer.

With immediate effect, Taparia will be responsible for the company's global marketing strategy and will oversee all marketing activities worldwide, JLL said.

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"As the real estate industry evolves in response to macro trends including rising capital allocations, sustainability, technology transformation and increasing commercial real estate outsourcing, Siddharth's proven success as an innovator and strategic marketer will be instrumental in positioning JLL's full capabilities to the market," JLL CEO Christian Ulbrich said.

Prior to JLL, Taparia was the Senior Vice-President and Global Head of Corporate Brand and Experience Marketing at SAP, the market leader in enterprise application software.

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During his career to date, he has held several leadership positions across marketing, strategy, consulting, product management, and mergers and acquisitions.

"JLL's opportunity to have an outsized impact on delivering workplace flexibility and technology-enabled commercial real estate and sustainability solutions has never been greater," said Taparia.

Taparia is currently based in Dallas. He earned a bachelor's degree in Engineering from Rajiv Gandhi Proudyogiki Vishwavidyalaya in Bhopal before moving to the United States to earn his master's degree from Texas A&M University.

JLL, listed on the NYSE, is a Fortune 500 company with annual revenue of USD 16.6 billion in 2020, operations in over 80 countries and a global workforce of more than 92,000 as of June 30, 2021.

JLL is present in India. JLL India is one of the leading players in commercial real estate and facility management services.

(The above story is verified and authored by Press Trust of India (PTI) staff. PTI, India’s premier news agency, employs more than 400 journalists and 500 stringers to cover almost every district and small town in India.. The views appearing in the above post do not reflect the opinions of LatestLY)