New Delhi, May 20 (PTI) The opacity of algorithms can be challenging in assessing its impact on competition, CCI chief Ravneet Kaur said on Monday as she emphasised the need for the competition law to evolve amid growing digital markets.

The Competition Commission of India (CCI) has been keeping a close on the digital markets and has been taking action to curb anti-competitive practices.

Also Read | International HR Day: GreytHR Releases Its ‘2024 HR Ratio Insights Report for India’ on Human Resources Day.

"Algorithms play an important role in digital markets...however, the opacity of algorithms can be challenging to assess its impact on competition," the CCI Chairperson said.

Mentioning platform business models, she said there are also growing concerns about such entities favouring their own services.

Also Read | Baramulla Lok Sabha Election 2024: Omar Abdullah Faces Tough Challenge From Sajad Lone As Over 500 Centenarians Among 17 Lakh Voters Set To Cast Vote in This Constituency.

The regulator will also be conducting a market study on Artificial Intelligence (AI).

Kaur was addressing the 15th annual day of the CCI in the national capital.

(The above story is verified and authored by Press Trust of India (PTI) staff. PTI, India’s premier news agency, employs more than 400 journalists and 500 stringers to cover almost every district and small town in India.. The views appearing in the above post do not reflect the opinions of LatestLY)