IPL Media Rights: Disney (Star) Reportedly Wins TV Rights for Indian Subcontinent, Viacom18 Seals Digital Rights for Tournament’s 2023–2027 Cycle
Package A, which was for TV rights, was won by Disney (Star) and Package B for digital rights ownership was taken by Viacom18. The bidding for Packages C and D would continue tomorrow.
Disney (Star) has reportedly won the IPL TV rights in the IPL Media Rights Auction on Day 2 while Viacom 18 seems to have taken home the digital rights of the competition for the tournament's 2023-27 cycle. This was after an intense two days of bidding at the IPL Media Rights Auctions. Disney (Star), according to a report, paid a sum of Rs Rs 23,575 crore for winning the TV rights. Viacom18 on the other hand, had to shell out Rs 20,500 crore to secure the digital rights of the competition in India.
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According to reports, Star Sports (Disney) bags IPL TV rights for the Indian subcontinent; Viacom18 takes digital rights for India
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(The above story first appeared on LatestLY on Jun 13, 2022 07:24 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).
