Police in northern Utah was inundated with calls about an 11-year-old selling beer outside his house on Tuesday. They complained that an underaged boy was running a makeshift lemonade stand where the placard read 'Ice Cold Beer' in bold letters. However, when officials when Brigham City Police reached the house, they were impressed by the boy's smart marketing skills. On investigation, officers realised that Seth Parker wasn't selling alcohol, but root beer.
On close observation, one can see the word 'root' written in small letters above the word 'beer'. Seth's marketing technique has been deemed as smart and successful. Brigham City Police Department took to Facebook sharing pictures of the lemonade stand stating that he is not selling liquor. Officers from the Brigham City Police department also posed with the young boy. Orlando Police Officer Pulls Baby Daughter Over for Driving without License, And Her Reaction is Priceless (Watch Adorable Video)
Impressed by his skills, Brigham City Police Department took to Facebook saying, This young man, in the area of 600 South 200 East, has a twist on a lemonade stand. Yep, he’s selling beer ... ROOT BEER, that is. His marketing strategy has resulted in several calls to the BCPD, but apparently its paid off as business has been good."
Check Out Brigham City Police Department's Facebook Post:
Sen Mitt Romney, of Utah, tweeted a picture of Seth with the comment, “A lesson in reading the fine print! The future is bright for this young Utah entrepreneur." Seth's mother Alexis Parker said that the family is excited by all the attention. She said that around 60 people come to the stand a day. Seth started the stand as his parents urged him to go out more and make nee friends.