We have been immersed in the digital realm and social media for over a decade, possibly two. Over this time, narratives around publication, marketing, and advertising have transformed dramatically. Traditional press media have primarily been replaced by online media, which has become dominant thanks to the ubiquity of smartphones. The trend has evolved from simply posting to sharing highly polished, edited content and now to AI-generated information, which has become a new tool we rely on—especially after the launch of ChatGPT by Sam Altman, which revolutionised accessible AI interaction. Digital stimulation has become ingrained in our daily lives like a powerful drug, yet with hashtags fading and trending keywords constantly shifting due to algorithm changes, the landscape remains unpredictable. 2025’s Fashion Revival of Smoking Campaigns and History, Which Turned Smoking Into a Revolutionary Act.

In this environment, we are merely ingredients in a vast digital feast prepared for corporate giants. Is relentless posting truly impactful? The answer is not necessarily. It depends on one’s career stage, the duration of their personal brand-building journey, and whether their work truly adds value. Quantity alone is meaningless without substance. Thankfully, we seem to be approaching the finish line of the relentless posting race, allowing a shift towards slow, deliberate content creation paired with slow fashion—more mindful and meaningful.

The New Cool Does Not Need To Be Seen.

Recent data indicates a 10% decline in social media activity among youth. Many individuals find repeated content and superficial videos featuring unrealistic body standards, fake likes, followers, and artificially inflated engagement to be unappealing. Consequently, many users have reduced their posting frequency and primarily use the platform for browsing. Additionally, average daily screen time has decreased from over 3 hours to approximately half that. This decline suggests a positive trend towards increased authenticity and genuine engagement.

After dedicating a decade to curating and sharing personal information, providing all the right ingredients to the digital system, there comes a point when it’s wise to slow down. Instead of repeatedly showcasing the same looks, trends, and edits, one can pause and wait for truly noteworthy content.

The game has shifted gears, and it’s time to breathe and focus on quality over quantity. Is the Pantone Colour of the Year Rage Bait? The Cloud Dancer Controversy, Explained.

Social media platforms have been updated to discourage the widespread use of AI-generated videos, especially on YouTube, Instagram, and X (formerly Twitter). Many countries are considering regulations requiring content to be clearly labelled as AI-generated. Deepfakes—misleading videos, news, and misinformation—have become a serious concern, complicating filtering and moderation. Managing data generation and storage contributes significantly to carbon footprints and energy consumption. Therefore, a mindset of moderation, filtered and authentic content, will likely be adopted by intelligent systems themselves, advocating that less is more.

(The above story first appeared on LatestLY on Dec 09, 2025 04:47 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website latestly.com).